With over 20 years experience of sustainable investing, UBS wanted to raise their profile amongst institutional and professional investors, who did not see the brand as an industry pioneer.

Delivered in 21 international markets and described by senior leadership as “creatively groundbreaking”, the campaign recorded CTR’s 2.5 times benchmark, alongside category leading viewability scores.

An award winner at The Drum Awards, BIMA and the Financial Services Effectiveness Awards, the campaign included over 50 executions for paid media, podcasts, hero and supporting video content, white papers and design materials for internal content teams.